How Can RFID Be Used In an FEC?

RFID wristbands are used across arcades and family entertainment centres as a way to create excitement and enhance the customer experience. RFID wristbands are typically used for cashless payments, lowering your operating costs while eliminating leakage and the need to count cash. The use of RFID wristbands has been shown to result in greater revenue per customer, not only for games but also for food, beverage and even souvenier FEC merchandise like hats and t-shirts.

Issue disposable wristbands or cards for one time visitors or create a membership program with reusable silicone wristbands or cards that create  incentives for your guests using a points system or by offering other benefits the more they play and spend at your FEC.

Why RFID Wristbands Drive FEC Growth

Return Visits:  RFID wristbands allow a customer to arrive at your FEC and get playing right away. FEC wristbands can be used to store reward points into the database record of the guest, making it easy to manage rewards schemes and encouraging  guests to continue working towards redeeming points for prizes or benefits, rather than abandoning any points they have already earned.

Increased Spending: Easy transactions mean more time to play. Tapping a wristband on a reader also leaves guests less cash aware, normally creating a higher spend per guest on each visit to your family entertainment centre.

Customer Loyalty: With so many FEC options in the market, you need to find an edge and keep your customers coming back. RFID wristbands and bracelets are a great way to do that. By issuing an RFID bracelet and letting the guest use it each time they return, you create a familiar routine for the guests that means they are less likely to visit other FEC’s and lose out on the rewards or benefits they can gain by visiting your FEC.  

Social Media Multiplier: Set up check in points at your FEC where guests can tap their wristband to upload something about their experience on their social media account. From green screen pictures to highest scores on games, sharing their experience with others in their social network is free advertising for your FEC and will drive new customer visits.

RFID Drives Revenues at an FEC

Compared with the potential revenue increases that an RFID wristband, bracelet or card will create over the long run, setting up an RFID system at your FEC is a small investment in the success of your business.

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